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Tuned Into the Algorithm

Brandon L. Kaplan is a Webby-nominated, Guinness World Record-breaking creative producer with a passion for sharp storytelling and smart, engaging humor.

He currently serves as Creative Specialist for MrBeast, writing some of the most-viewed videos on YouTube.

Previously, as Lead Editor for Nick DiGiovanni, Brandon helped grow the audience from 5 million to more than 28 million subscribers, generating over 1.5 billion views and 150 million watch hours along the way.